{"id":291,"date":"2016-01-28T16:23:36","date_gmt":"2016-01-28T16:23:36","guid":{"rendered":"http:\/\/localhost\/sopenet\/2016\/01\/28\/you-re-not-the-doctor-you-re-the-product\/"},"modified":"2016-01-28T16:23:36","modified_gmt":"2016-01-28T16:23:36","slug":"you-re-not-the-doctor-you-re-the-product","status":"publish","type":"post","link":"https:\/\/sopenet.org\/it\/you-re-not-the-doctor-you-re-the-product\/","title":{"rendered":"You&#8217;re Not the Doctor. You&#8217;re the Product."},"content":{"rendered":"<p><span style=\"font-family: Arial, Helvetica, sans-serif; font-size: 12px;\">Personal branding for doctors seems to be a growth industry.&nbsp;The seminars, conferences, and blogs are designed to impart information to doctors interested in being more competitive and giving them the tools they need to win ever-present turf wars and scope-of-practice intrusion. &#8211; See more at: <a href=\"http:\/\/www.hcplive.com\/physicians-money-digest\/contributor\/arlen-meyers-md-mba\/2016\/01\/youre-not-the-doctor-youre-the-product#sthash.4wy2seTB.dpuf\">http:\/\/www.hcplive.com\/physicians-money-digest\/contributor\/arlen-meyers-md-mba\/2016\/01\/youre-not-the-doctor-youre-the-product#sthash.4wy2seTB.dpuf<\/a><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Personal branding for doctors seems to be a growth industry.&nbsp;The seminars, conferences, and blogs are designed to impart information to doctors interested in being more competitive and giving them the tools they need to win ever-present turf wars and scope-of-practice intrusion. &#8211; See more at: http:\/\/www.hcplive.com\/physicians-money-digest\/contributor\/arlen-meyers-md-mba\/2016\/01\/youre-not-the-doctor-youre-the-product#sthash.4wy2seTB.dpuf<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-291","post","type-post","status-publish","format-standard","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/posts\/291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/comments?post=291"}],"version-history":[{"count":0,"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/posts\/291\/revisions"}],"wp:attachment":[{"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/media?parent=291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/categories?post=291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sopenet.org\/it\/wp-json\/wp\/v2\/tags?post=291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}