You’re Not the Doctor. You’re the Product.

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Personal branding for doctors seems to be a growth industry. The seminars, conferences, and blogs are designed to impart information to doctors interested in being more competitive and giving them the tools they need to win ever-present turf wars and scope-of-practice intrusion. – See more at: http://www.hcplive.com/physicians-money-digest/contributor/arlen-meyers-md-mba/2016/01/youre-not-the-doctor-youre-the-product#sthash.4wy2seTB.dpuf