James and Jay pitched the SoPE story to a colleague of this reporter.
This is what she said about us after she wrote the article:
I figured that our readers (mostly doctors and nurses) would like to read about how they can not only acquire more income, but also bring their own ideas to life and have a bigger impact. The folks with SoPE were super helpful and generous with their time. I originally intended to make the piece more about physician entrepreneurship in general and not necessarily about SoPE, but it turned out to be pretty SoPE-centric because all my SoPE sources were so great!
For more on the story, click here.